“Do What You Love... The Money Will Follow”
Before you take this next step, take a moment to decide how you want to spend your time. Benjamin Franklin gave us this valuable advice to follow…
“By failing to prepare, you are preparing to fail.”
PREpare, Not REpair
You have just arrived at the most important part of your entire affiliate business. Yes, I know some of you haven’t started yet. And I know you really want to get going! And yes... Wrapping up the necessary preparation work before you begin “doing business” on the Net will, of course, delay your grand opening. But it’s important that you take your time to prepare well now. Then there’ll be nothing to repair or repeat once you launch. You’ll just roar ahead!
„The few hours or so that you spend here, in preparation, will determine exactly how big your success will be.”
Most people fail in any business because they don’t plan adequately. That’s three times as true for an Internet business and five times as true for what you are about to do. Here’s why...
If you pick the wrong concept, if you develop the wrong topics, if you pick the wrong affiliate programs... you’ll get the wrong results. So many small businesses fail to start at the beginning with Content. Instead, they start at the end with Monetization.
They spend time and energy setting up a shopping cart and a merchant account or some other way of “collecting the money.” That’s putting the (shopping) cart before the e-horse of traffic. As we saw earlier, Monetization comes last. It’s the final result of doing everything else correctly.
The hardest part, where 98% of small businesses fail, is in attracting Traffic, the visitors who convert into income. Yet many start with the cash register!
The solution? The only solution?...
Content >>> Traffic >>> PREsell >>> Monetize
This part of The Affiliate Masters Course focuses on what you need to do first. It guides you past the barriers and hazards and sets you on the road that is right for you…
Your road to success.
You are embarking upon a truly rewarding journey. Have no doubts -- this is “winnable” e-commerce. It’s totally under your control. What you are about to read is likely a radical departure from what you have been doing. Take your time and read carefully. Receive the key to becoming an Affiliate Master.
OK, enough “kung-fu grasshopper” stuff.
Back to real-time preparation. You have already started your journey in the right direction by completing the first preparatory step, the foundation for all future actions...
• Understand PREselling and its Effect on Conversion Rates
There are three more preparatory steps...
• Brainstorm Your Site Concept
Brainstorm a high-potential idea. Discover the best Site Concepts for you. Then narrow them down to the one with the most potential. Remember... it takes just as much time to build a low-potential business as a high-potential one. So invest the time now to maximize your returns later.
• Develop High Profitability Topics
Develop hundreds of possible Keyword-Focused topics for your concept, then narrow them down to the ones with the most profitability. Relax, it’s a snap once I introduce you to a few Net tools. And then it’s on to the final preparatory step...
• Plan Your Monetization Models
Here’s where it starts to get fun. Based on the concept and topics that you developed, research affiliate programs that excite you and that fit your concept. At this point, plan for affiliate marketing to be your primary monetization model. However, it is also important to consider other potential income streams that would be suitable for your business. Diversity fosters stability.
Don’t rush through the prep steps. They are easy -- so it’s tempting to zoom. Don’t. Even though they are not difficult, they do require thoughtful consideration.
I hate to be a nag, but please remember what I said before... Building a profitable business is a process.
Take as much time as necessary to do each step properly. There is no stopwatch ticking. Some careful planning and fine-tuning will pay you big dividends down the road.
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